It's Giving is a screen-free studio series where kids 7 to 12 build real creative skills, one hands-on project at a time. Made by 341 Creative Hub, a global brand design studio.
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What is It's Giving?
It's Giving is a screen-free studio book series for kids 7 to 12, made by 341 Creative Hub, a global brand design studio in São Paulo, New York, Madrid and Bologna. Each book turns one real creative skill into 15 hands-on projects: designing a brand, telling a story and pitching it, and running a first sale.
7 to 12ages
15projects per book
0screens
Free starter pack
Free printables, fresh from the studio.
Coloring pages, mini worksheets and classroom-ready activities from the It's Giving books. New drops with every volume.
One email with the starter pack. New printables when new volumes drop. No spam, unsubscribe anytime.
Three studio books, one creative journey: design a brand, tell its story, then sell it for real. Vol. 01 and Vol. 02 are out now on Amazon, Vol. 03 is next.
Vol. 01 · Out now
It's Giving Brand
Design your own brand: a studio book for kids 7 to 12.
15 hands-on projects to invent, name, draw and sell a real brand.
What's inside
The big idea and the customer
Name machine and logo lab
Color studio and letter lab
A fold-your-own box and a mascot
Shop, first ad, slogan, stickers, merch and the pitch
It's Giving is a screen-free studio book series by 341 Creative Hub, a global brand design studio. Each book has 15 hands-on projects that teach kids 7 to 12 real creative skills: brand design, storytelling and selling.
What ages is it for?
7 to 12.
What's inside?
15 hands-on projects per book, plus a cut-out build, a glossary and a certificate.
Do I need to read the books in order?
No. Each book works on its own. Kids who did Vol. 01 can reuse the brand they created in Vol. 02 and Vol. 03.
Can I use it in my classroom?
Yes. Personal and classroom use are allowed. Free teacher packs are available on this page.
Is it good for homeschool?
Yes. Each project takes 15 to 30 minutes, needs no prep and builds creative thinking, writing, speaking and basic money skills.
What materials do we need?
Pencils, crayons or colored pencils, scissors and a glue stick. Markers may bleed through the page.
Where are my printables?
Check your inbox after signing up. New packs drop with each volume.
When do the next volumes come out?
Vol. 01 and Vol. 02 are out now on Amazon. Vol. 03, It's Giving Market, is next. Sign up to Studio Updates on this page and we will email you the day it launches.
About the studio
Made by 341 Creative Hub.
341 Creative Hub is a global brand design studio for independent brands, run by people who spent twenty years inside the world's biggest brands. We create brand strategy, identity and trend intelligence for businesses across four cities and three continents.
It's Giving takes the same method we use with real clients every day, the idea, the name, the look, the story, the sale, and makes it small enough for kids to try at the kitchen table.
brand strategy
Positioning, naming and the big idea behind a brand.
identity
Visual, verbal and sensory identity that people remember.